Blog for Zipline Attraction in the Smoky Mountains
Located in Pigeon Forge, TN and near Gatlinburg and Sevierville.
Best Shopping Spots in Gatlinburg and Pigeon Forge
By Ross Bodhi Ogle
Posted on November 18, 2025
Shopping is a favorite part of many Smoky Mountain vacations. Between Gatlinburg and Pigeon Forge, visitors can browse everything from outlet stores and souvenir shops to handmade crafts, local boutiques, candy stores, outdoor gear shops, and specialty gift stores. Whether you are looking for family keepsakes, cabin décor, clothing, Smoky Mountain souvenirs, or a relaxing way to spend an afternoon, the area offers plenty of places to explore.
One of the best things about shopping in the Smokies is the variety. Gatlinburg offers walkable downtown shopping with mountain charm, while Pigeon Forge features larger retail centers, entertainment districts, and outlet-style destinations. Families can easily combine shopping with restaurants, attractions, scenic drives, and outdoor adventures throughout the day.
If you are planning a full Smoky Mountain vacation, you can also explore our Smoky Mountain Vacation Planning Guide for more ideas throughout Gatlinburg, Pigeon Forge, Sevierville, and Great Smoky Mountains National Park.
The Village Shops in Gatlinburg
The Village Shops are one of the most charming shopping areas in downtown Gatlinburg. Tucked just off the Parkway, this European-style shopping village features brick walkways, fountains, cozy storefronts, and a slower pace than some of the busier areas nearby.
Visitors can browse specialty shops offering candles, clothing, gifts, candy, pet items, artwork, and unique souvenirs. The Donut Friar is also a longtime favorite for visitors who enjoy fresh pastries and coffee while exploring downtown.
The Village Shops are especially enjoyable for visitors who want a relaxing shopping stop that feels different from a traditional retail center.
The Island in Pigeon Forge
The Island in Pigeon Forge is one of the area's most popular destinations for shopping, dining, and family entertainment. The walkable layout makes it easy for visitors to browse shops, enjoy attractions, and relax around the central fountain area.
Shops at The Island include souvenir stores, toy shops, candy stores, apparel shops, specialty gift stores, and locally inspired retailers. Families often enjoy that shopping here can be combined with rides, games, snacks, and entertainment without needing to drive between stops.
The Island is a strong option for families looking for a flexible afternoon or evening activity in Pigeon Forge.
Mountain Mall in Gatlinburg
The Mountain Mall is a classic downtown Gatlinburg shopping stop with a mountain-themed atmosphere and a collection of unique stores under one roof.
Visitors can find:
- Souvenirs
- Local crafts
- Specialty foods
- Collectibles
- Apparel
- Smoky Mountain gifts
Because it is located right along the Parkway, the Mountain Mall is easy to include while exploring downtown Gatlinburg on foot.
If you enjoy walkable sightseeing, you may also want to read our guide to exploring downtown Gatlinburg at your own pace.
Tanger Outlets Sevierville
Tanger Outlets Sevierville is one of the largest shopping destinations in the Smoky Mountain area and a popular stop for visitors staying in Pigeon Forge, Gatlinburg, or Sevierville.
The outlet center features national brands, clothing stores, footwear shops, accessories, home goods, and family-friendly retail options. It is a good choice for visitors who want a more traditional shopping experience with a wide selection of stores in one location.
Because Tanger Outlets is located along the main travel corridor through Sevierville, many visitors stop here before or after exploring Pigeon Forge attractions.
Old Mill Square in Pigeon Forge
Old Mill Square is one of the most recognizable shopping and dining areas in Pigeon Forge. Centered around the historic Old Mill, this area offers a relaxed atmosphere with shops, restaurants, pottery, candy, and locally inspired products.
Visitors can browse handmade pottery, kitchen items, food products, gifts, and Smoky Mountain souvenirs while enjoying views of the river and historic mill.
Old Mill Square works especially well for families looking for a slower-paced shopping stop with local character.
Great Smoky Arts and Crafts Community
The Great Smoky Arts and Crafts Community in Gatlinburg is one of the best places to find handmade items and local craftsmanship. Located along an 8-mile loop, this historic arts district features working artists, studios, galleries, and shops.
Visitors can find:
- Pottery
- Woodworking
- Paintings
- Jewelry
- Quilts
- Handmade décor
This area is ideal for travelers who want meaningful souvenirs rather than mass-produced items. It also provides a quieter experience away from the busiest parts of downtown Gatlinburg.
Three Bears General Store
Three Bears General Store in Pigeon Forge is a popular family shopping stop with souvenirs, clothing, toys, candy, home décor, and Smoky Mountain gifts.
Its large selection makes it easy for families to find something for everyone, especially when shopping for vacation keepsakes or gifts to take home.
The store is conveniently located on the Parkway, making it simple to visit while exploring other Pigeon Forge attractions.
Local Candy and Specialty Food Shops
Gatlinburg and Pigeon Forge are known for candy shops, fudge counters, popcorn stores, bakeries, and specialty food stops. These shops are popular with families because they create fun, simple vacation traditions.
Visitors often enjoy browsing:
- Homemade fudge shops
- Taffy stores
- Popcorn shops
- Local bakeries
- Specialty snack stores
These stops are especially enjoyable while walking through downtown Gatlinburg or spending time at shopping areas in Pigeon Forge.
Pair Shopping with Outdoor Adventure
Shopping can be a relaxing part of a Smoky Mountain vacation, but many visitors also like balancing retail stops with outdoor experiences. After a morning of browsing shops or an afternoon at outlet stores, families often enjoy adding scenic drives, short hikes, or outdoor attractions to the day.
At Smoky Mountain Ziplines, visitors can experience a fun outdoor adventure near Pigeon Forge while enjoying beautiful mountain scenery from above the forest canopy.
It is a great way to add excitement to a day that also includes shopping, dining, and sightseeing.
Plan More Smoky Mountain Fun
Whether you prefer local boutiques, outlet shopping, handmade goods, or walkable mountain shopping districts, Gatlinburg and Pigeon Forge offer plenty of places to explore during your vacation.
You can continue planning your trip with our Smoky Mountain Adventures Guide, featuring more family-friendly attractions, scenic destinations, and outdoor experiences throughout the Smokies.
